Speaking

Behavioral science madepractical, provocative and useful.

The hidden psychology behind human behavior. Why people do what they do, how we influence what happens next, and how we intentionally design experiences that change how people think, feel and act.

Featured talk · New

The Humaning Side
of AI

From potential to practice: helping people confidently put AI to work

Your people have the AI tools. They’ve had the training. So why aren’t they using them?

Sometimes it’s uncertainty. Sometimes it’s habit. Sometimes people simply don’t see how AI could make their work better. And sometimes the reasons they give aren’t what’s really holding them back.

Getting people to embrace AI takes more than another demonstration of what the technology can do. We explore what’s really influencing adoption, why people respond so differently to the same tools, and how leaders can help people move from hesitation to curiosity, experimentation and confident use.

It looks like this

Two employees attend the same AI training. One starts experimenting immediately. The other goes back to working exactly as before.

Same tools. Same training. Different human experiences.

The difference often isn’t technical ability. It’s what using AI means to each of them.

What the room leaves with: a clearer understanding of what’s really influencing AI adoption, three practical ways to build confidence, and a starting point for putting AI to work on everyday challenges.

What does using AI mean to them?

KeynoteWorkshop AI adoptionBehaviorLeadershipChangePsychological safety
More talks

Three more talks. One underlying question.

It’s Probably Not
About You

Why humans do what they do, and why we keep getting it wrong

We react to behavior as though the behavior is the explanation. It rarely is.

It looks like this
Someone becomes defensive.

We reach for attitude, motivation, personality or intent. Underneath the behavior it is usually safety, control, identity, belonging, status and perception.

The room leaves able to ask one better question, about a colleague, a customer or someone they live with.

What might actually be driving this behavior?

KeynoteWorkshop LeadershipBusinessSalesHealthcareCultureRelationships

The Influence Loop

Why telling people what to do rarely changes what they do

Behavior isn’t changed by information alone. It is shaped by what people perceive, feel, interpret and experience.

What the room hears
  • Sales teams hear sales.
  • Leaders hear leadership.
  • Healthcare teams hear behavior change.
  • Organizations hear change management.
  • Parents probably hear Tuesday.

Influence without manipulation, and the uncomfortable part: how leaders inadvertently create the exact resistance they are trying to overcome.

Your intention doesn’t determine my response. My interpretation does.

KeynoteWorkshop LeadershipSalesChangeCommunicationHealthcare

The Experience Happens
Inside the Human

Why what you create matters less than what people experience

The experience is not the thing you built. It is the psychological response happening inside the person.

Organizations design meetings, conferences, workplaces, customer journeys, training, brand activations, presentations and products. None of those things are the experience. Behavioral science can shape the states underneath them deliberately, and in this order.

The states underneath
  1. Expectation→
  2. Perception→
  3. Safety→
  4. Curiosity→
  5. Participation→
  6. Connection→
  7. Surprise→
  8. Meaning→
  9. Memory→

Drawn from large-scale corporate meetings, the coaching room and actual experience production. It is not an events talk.

KeynoteWorkshop LeadershipCustomer experienceEmployee experienceMeetingsCultureBrandsHospitalityLive experience
Formats

Every talk ladders into a longer engagement.

Start with the keynote. Go further when the room wants to. Each step is the same thinking at greater depth, not a different product.

  1. 60 minKeynote
  2. 90 minWorkshop
  3. Half dayDeep session
  4. Full dayIntensive
  5. OngoingChange advisory
Stages and audiences

From boardrooms to live audiences.

Senior executives and Fortune 100 organizations, creative teams, and rooms that were never going to sit still for a slide deck.

AstraZenecaAbbVieJanssenNovartisPepsiFordRE/MAXYMCANew York Fashion WeekBGC CanadaTEDx

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Keynote · Workshop · Half day · Full day · Advisory